State Employees’ Credit Union’s SVP of Marketing, Amy Tharrington, talks about agility and change management to build brands with host Dan Marks.
Including:
• Growth at SECU
• How personal balance drives high performance at work
• Amy’s progression of roles at different types of financial institutions
• The importance of understanding the associate and member mindset to build change programs
• Using data to inform a strategy
• How “playing up” helps develop talent
Community Resource Credit Union’s Marketing Director, Kristen Curette, talks all things design, digital, community, and leadership with host Dan Marks. Highlights include:
Big digital advances that helped lead to CRCU’s steady growth amidst the pandemic
How Kristen’s creative background informs her leadership
Kristen’s focus on community
Using design to improve the customer experience
How staying grounded in the fundamentals while always learning and innovating are both super important
Several key thought leaders share their perspective on key trends shaping 2022. Check out the video version of this episode on Youtube. Guests appearing in this episode and links to their original Top Quartile episode include: